AMQ is the Omnicom's exclusive agency for Mercedes Benz, their approach is to make Mercedes Benz brand more digital and connected with their new users.
Problem
The Agency wanted to run DOOH to promote their new car with an excentric video creative. But they wanted to reach only to High income level people in certain areas of the city.
Solution
Taggify offered the agency main screens across the city with pre-requisites: Great Screen Quality, High-end Areas and zones mostly frequented by High income level people.
Outcome
Mercedes Benz achieved sucessfully their target by pointing their traffic only at the right moment that majority of high-income level were circulating amongst selected screens.
