Mercado Libre
Mercado Libre is an Argentine multinational company headquartered in Montevideo, dedicated to e-commerce in Latin America. Founded in 1999, it has operations in Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Uruguay and Venezuela. In 2022 it entered the ranking of the 100 most valuable brands in the world, according to Most Valuable Global Brands Kantar BrandZ, the first Argentine company to achieve this.
Mercado Libre case studies
Buenos Aires Trap anticipated with its pDOOH campaign on Taggify
The campaign took advantage of the functionalities of Taggify's DSP platform to anticipate the show in extensive coverage with digital billboards and totems in the Province and the City of Buenos Aires.
Mercado Libre and Taggify launch an impressive DOOH campaign at the Obelisco in Buenos Aires
Mercado Libre, the renowned e-commerce platform, used Taggify's DSP platform to launch a digital outdoor advertising (DOOH) campaign in one of Argentina's most iconic locations, the Obelisco in Buenos Aires.
Mercado Libre and Bizarrap fascinate with their DOOH campaign at the Obelisk in Buenos Aires
Last Monday, July 24, the screens located in one of the most recognized areas of Argentina showed the exclusive collaboration between artist Bizarrap and Mercado Libre through Taggify's DSP platform.
Mercado Libre made an impact with its flash dooh campaign during the Hot Sale
The leading e-commerce site in Latin America sought to increase traffic to its website during the Hot Sale, one of the most recognized online sales events in Argentina and the world.